Rabu, 28 Januari 2015

[J494.Ebook] Ebook Free Management by Baseball: The Official Rules for Winning Management in Any Field, by Jeff Angus

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Management by Baseball: The Official Rules for Winning Management in Any Field, by Jeff Angus

What do Hall of Fame baseball managers like Connie Mack and John McGraw have in common with today's business leaders? Why are baseball managers like Joe Torre and Dusty Baker better role models for business, government, and non–profit management than respected corporate giants like Jack Welch and Bill Gates? And just what does Peter Drucker have to do with Oriole ex–manager Earl Weaver?

Management consultant, baseball writer, and columnist for InformationWeek, Computerworld, and InfoWorld, Jeff Angus shows how anyone can become a better manager by taking lessons from the leaders and nuances of the one game that is the truest test of managerial prowess. As proven by Angus' highly popular blog, Management by Baseball is a fun, story–filled guide that gives managers and anyone in business practical, actionable, understandable tools they can use to improve performance:

How do you start an organization from scratch? Take a page from baseball's 19th century origins.

How do you adapt to changing markets and social conditions? Learn from the man who invented Babe Ruth.

What are the simplest ways to turn around a weak department? Pick up Dick Williams' proven tactics.

How do you redesign corporate strategy in response to your competitors? Learn Joe Torre's secret advantage.

How do you develop emotional intelligence as a leader? Find out how Ichiro Suzuki made his transition from Japan to the Major Leagues a historic success

  • Sales Rank: #1609358 in Books
  • Published on: 2006-05-02
  • Released on: 2006-05-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.25" h x .93" w x 5.50" l, .85 pounds
  • Binding: Hardcover
  • 272 pages

Review
“Management by Baseball is a great baseball book and a great and insightful general management primer...the book I wish I had in me!” (Tom Peters, Orioles fan and occasional management guru)

“No other management book I’ve read delivers so much insight and fun in such a compact package.” (Stephen Manes, Columnist, Forbes Magazine)

“The skills in Management by Baseball work ... Angus keeps us focused and motivated on the process of performing.” (Rick Peterson, Pitching Coach, New York Mets)

Most helpful customer reviews

5 of 5 people found the following review helpful.
Great Insight
By Christopher S. Logan
This is a thoughtful and funny book that anyone in business can learn from. It is always good to see things from different and new points of view. Jeff Angus proves that baseball provides us useful insights into our everyday management challenges. All of us who have spent sunny afternoons at the park can relate to this approach. Mr. Angus represents these ideas with pace and humor that is rere today in any nonfiction let alone a business book.

3 of 3 people found the following review helpful.
Any new manager and baseball fan will relish
By Midwest Book Review
MANAGEMENT BY BASEBALL: THE OFFICIAL RULES FOR WINNING MANAGEMENT IN ANY FIELD could also have been featured in our sports section, but it's reviewed here for its applications of baseball principles to management theory. Baseball managers can be better role models for leaders in business than current business models because they have learned how to implement innovations, overcome resistance to new ideas, adapt to changes, and lead team efforts: any new manager and baseball fan will relish these 'how to' guidelines.

Diane C. Donovan

California Bookwatch

14 of 20 people found the following review helpful.
Action-oriented wisdom for the rest of us
By Mo Reese
I normally hate how-to books and management titles. But this one is a different animal. Mr. Angus's advice is smart, practical, and connected to the game of baseball (which makes it more fun as well as more understandable). If you enjoy baseball, and want to learn a few new moves to help you manage better, I urge you to read this book.

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Minggu, 18 Januari 2015

[I428.Ebook] PDF Ebook Cook Yourself Thin: Skinny Meals You Can Make in Minutes, by Lifetime Television

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Lose weight without losing your mind! Cook Yourself Thin is a healthy, delicious way to drop a dress size without all the gimmicks. The ladies of "Cook Yourself Thin," a new Lifetime reality show, offer 80 easy, accessible recipes in this companion cookbook that teaches readers how to cut calories without compromising taste.

For some of us, losing weight has always been a struggle. The challenge: figuring out how to cook healthy, low-fat foods that won't leave you hungry, bored, or running for a gallon of ice cream! Cook Yourself Thin shows how to cut calories, change diets, and improve health without sacrificing the foods we love.

Cook Yourself Thin is not a fad diet. It gives skinny alternatives to your cravings. You can't live without your chocolate cake or mac 'n' cheese? You don't have to! (See Deep Dark Chocolate Cake, page 197.) There's never enough time to cook? Cook Yourself Thin keeps it simple─with easy instructions and fun recipes you'll want to make again and again.

What are you waiting for? Cook Yourself Thin!

  • Sales Rank: #41360 in Books
  • Brand: Hyperion
  • Published on: 2009-04-28
  • Released on: 2009-04-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.13" h x .60" w x 7.25" l, 1.35 pounds
  • Binding: Paperback
  • 240 pages
Features
  • Great product!

About the Author
Lauren Deen is a multiple Emmy Award-winning lifestyle producer and director for Martha Stewart, Bobby Flay, Food Network, Food & Wine, Walmart, and Condé Nast. She is also the co-executive producer of Cook Yourself Thin (Tiger Aspect/IMG/Lifetime Television). Lauren is the author of Kitchen Playdates (Chronicle 2007) and the coauthor of the New York Times bestseller Cook Yourself Thin. A Blue-Ribbon graduate of Peter Kump's New York Cooking School (now ICE), Lauren lives in Brooklyn with her husband and two young children.

Most helpful customer reviews

3 of 3 people found the following review helpful.
Good recipes
By Lisa Hibbard
This book has good recipes that are worth trying. Some are intriguing like the Portobello Benedict. Some of the diet information may be outdated in light of recent diet studies and many of the recipes may not be suitable for people following gluten free lifestyles. But overall, an enjoyable read.

0 of 0 people found the following review helpful.
Real ingredients. Fresh, crowd pleasing recipes
By Sarah
The CYT of recipes use tricks and lots of fresh ingredients that taste as good, if not better than their unhealthy counterparts. What I love about these books, is unlike The Hungry Girl cookbooks, they never rely on diet food ingredients laced with chemicals to make a low calorie meal. Instead dishes are bulked up with lots of fresh fruit and veggies, tasty herbs, and small amounts of oil, butter, and cheese. I also really like You Can Trust a Skinny Cook, by one of the hosts of CYT. Same concept,
-real ingredients, fresh ideas.

2 of 2 people found the following review helpful.
Smart Dietary Choices!
By Amazon Customer
I decided to buy this book after watching the TV show, and I'm so glad that I did. Making these changes has helped me lose weight and feel better!

What I really like about this cookbook is that it's comprised of more than just recipes. The book begins with a breakdown of their philosophy. It analyzes what type of eater you are and the problems that this will cause you on your road to weight loss. The book gives you a simple calculation to determine what your daily caloric intake should be in order to get to your ideal weight. It then talks about dietary swaps. It's not about giving foods up -- it's about making smart substitutions. You can eat your chocolate cake, but there are several things you have to do differently in the baking process. Then it gives you an actual list that shows you the "bad" ingredients and the "good" ingredients that you can use as substitutions.

I've cooked up a LOT of these recipes, and I can't taste the difference between the healthier dish and my old, fattening one. In fact, a lot of them actually taste better!

They've published another book: Cooking Yourself Thin Faster. It's another collection of yummy recipes, and it's definitely worth buying.

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Selasa, 13 Januari 2015

[I415.Ebook] Download PDF Radio Okapi Kindu: The Station the Helped Bring Peace to the Congo; A Memoir, by Jennifer Bakody

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Radio Okapi Kindu: The Station the Helped Bring Peace to the Congo; A Memoir, by Jennifer Bakody

When Jennifer Bakody steps off the plane in the Democratic Republic of the Congo in 2004, she walks right into the hardest and most inspiring job an idealistic young journalist from Nova Scotia could ever imagine. Six years of war involving eight countries and several million deaths has just ended in a ceasefire. Two weeks later, Bakody finds herself two thousand kilometres up the Congo River in the heart of the jungle, managing a small UN-backed radio station. Radio Okapi Kindu tells Jennifer’s story, as well as that of the team of hard-working local reporters determined to cover the country’s rapid march towards elections. Can one small station known as the "frequency of peace" stand the strain of maintaining its editorial rigour when so much is at stake?

  • Sales Rank: #107510 in Books
  • Published on: 2017-06-13
  • Original language: English
  • Dimensions: 8.54" h x .95" w x 6.56" l,
  • Binding: Paperback
  • 304 pages

Review
“I have visited the Congo as a journalist, observing in action the largest United Nations mission on earth. But I always wondered: what would it be like to be one of those UN workers, in the country not for weeks, but years? This book answers that question in a way that is nitty-gritty, vivid, funny, up close and personal--and has compassion for what the Congolese have suffered for so many years.” Adam Hochschild, author of King Leopold’s Ghost: a Story of Greed, Terror and Heroism in Colonial Africa, and Bury the Chains: Prophet’s and Rebels in the Fight to Free an Empire’s Slaves







“Here, at last, is a book about the Congo that evokes not anger and pity, but admiration and hope. In the country's remote interior at the heart of the continent, journalist Jennifer Bakody worked alongside local reporters to broadcast the truth. Their station, Radio Okapi Kindu, overcame obstacles -- including soldiers and shortages, funding and food -- to report on events in a post-conflict Congo reeling in the transition: everyone in Kindu, Bakody writes, seemed to be fleeing for the coast, even the Lualaba River's crocodiles. She and her colleagues stay, creating a sort of national archives in the airwaves, found on the radio dial's "frequency of peace." Radio Okapi Kindu is a heartfelt memoir of an Africa that few correspondents or visitors ever get to see. – Michael Meyer, author of In Manchuria: A Village Called Wasteland and the Transformation of Rural China; and The Last Days of Old Beijing: Life in the Vanishing Backstreets of a City Transformed

“It is my hope that the humanity portrayed by Radio Okapi Kindu will help to rally the world around the many forces for positive change in the Democratic Republic of the Congo.” ― Dr. Denis Mukwege, world-renowned gynecological surgeon & founder & medical director of Panzi Hospital in Bukavu, Democratic Republic of the Congo

About the Author
Jennifer Bakody is a freelance journalist who’s spent the last twenty years working for CNN, Radio France Internationale, CBC, UN, and BBC, in Canada, the Congo, Haiti, Hong Kong, London, Paris, and the Philippines. She grew up in Dartmouth, Nova Scotia, and studied journalism at the University of King’s College in Halifax. She currently lives in Paris, with her husband and daughter.

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Jumat, 09 Januari 2015

[O649.Ebook] Get Free Ebook Rainbow Study Bible-NIVFrom Brand: Rainbow Studies International

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Rainbow Study Bible-NIVFrom Brand: Rainbow Studies International

  • Sales Rank: #1142915 in Books
  • Brand: Brand: Rainbow Studies International
  • Published on: 1992-09
  • Original language: English
  • Number of items: 1
  • Dimensions: 1.61" h x 7.12" w x 10.56" l, 2.55 pounds
  • Binding: Leather Bound
  • 1572 pages
Features
  • Used Book in Good Condition

Most helpful customer reviews

3 of 4 people found the following review helpful.
A Little Disappointed
By Ken Stewart
I like the Bible but some of the shading is a little dark for enjoyable reading. The categories in each color scheme are also too broad. I wish each color scheme was on one or two topics. I got the leather-like binding but it doesn't lay flat. The type size is good. Of course the content is awesome...God's Word is alive and active!

0 of 2 people found the following review helpful.
Answered Prayer
By Joyce D. Quire
The Rainbow Study Bible NIV was in perfect condition and sent to me very quickly. I am so pleased with my service and product. I will definitely order again.

1 of 2 people found the following review helpful.
rainbow study bible
By Frank Veivia
i love this bible easy to look things up,and the colors,teaching you to understand the bible as you grow in the word,bought it at amazon, but was used at a great price,in new shape.

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Kamis, 08 Januari 2015

[P432.Ebook] Download Ebook Xbox Revisited: A Game Plan for Corporate and Civic Renewal, by Robbie Bach

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Xbox Revisited: A Game Plan for Corporate and Civic Renewal, by Robbie Bach

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Xbox Revisited: A Game Plan for Corporate and Civic Renewal, by Robbie Bach

''From Microsoft's former Chief Xbox Officer, Robbie Bach, comes a unique book that provides a simple yet robust framework that can be used to tackle almost any problem. In Xbox Revisited: A Game Plan for Corporate and Civic Renewal, Bach takes business, non-profit, and community-engaged readers on the Xbox journey-a triumphant and personal saga from garage-shop beginnings to business success. Using the 3P Framework of Purpose, Principles, and Priorities developed by the Xbox team, Bach describes the process used to revitalize a beleaguered business and then applies those lessons to our most difficult community issues and the challenges of a nation at a crossroads. After 22 years at Microsoft, Bach is turning his strategic and leadership skills to a new opportunity: helping individuals and organizations drive transformational change in business and civic institutions. The book is packed with common sense thinking and a strategic framework that can set change in motion at every level of community life. Xbox Revisited is a wake-up call, a challenge to every citizen to become a ''civic engineer'' addressing the issues we face in our communities and across our country. According to Bach, ''You have to build the foundation before you put up the house. True in business, true in civics, true in life.''

  • Sales Rank: #632956 in Books
  • Published on: 2015-09-03
  • Released on: 2015-09-03
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.10" h x .90" w x 6.10" l, 1.10 pounds
  • Binding: Hardcover
  • 232 pages

Review
''In Xbox Revisited, Robbie Bach presents a highly effective, common-sense strategy to address difficult business and community issues.� And in the process, he challenges all of us to step up to the plate and participate in renewing our civic and political institutions.� Seen through the lens of the creation of the Xbox, the story he tells from personal experience is both engaging and inspirational.'' --Jeff Raikes, co-founder, Raikes Foundation, former CEO, Bill & Melinda Gates Foundation and president, Microsoft Business Division

''Robbie Bach is an outstanding leader in every aspect of the word. His depth of knowledge in building high performing teams and aligning groups to mission and goals is exceptional. Breaking down complex issues into manageable actions that a team can execute is his trademark. Robbie's 'game changing' mindset drives individuals to think and act differently while building better solutions and performance.'' --James L. Clark, president & CEO, Boys & Girls Clubs of America

''Robbie is extremely intelligent, practical, and humble. First and foremost, however, he is a values-based leader who consistently sharpens our focus on the mission and our principles. He is able to frame complex questions in simple ways that streamline our decision making. The US Olympic Movement is stronger today because of him.'' --Scott Blackmun, CEO, United States Olympic Committee

From the Inside Flap
"Xbox was the biblical equivalent of 'formless and empty' and quickly escalated into a game of high stakes poker with billions of dollars and the company's reputation at stake." As business leader, citizen, and "civic engineer," Robbie Bach applies lessons learned from the world of video games to the complex social and political issues of our times. His experience, commitment, and passion provoke us all toward personal, community, and national activism, allowing us to bring order to our lives. By introducing readers to both the successes and failures of the process used to produce the Xbox, Bach challenges his fellow citizens to enact change from the grassroots level.

About the Author
Robbie Bach joined Microsoft in 1988 and over the next twenty-two years worked in various marketing, general management, and business leadership roles, including working on the successful launch and expansion of Microsoft Office. As Chief Xbox Officer, he led the creation and development of the Xbox business, including the launch of the Xbox and the highly popular successor product, Xbox 360. He retired from Microsoft in 2010 as the President of the Entertainment and Devices Division. In his new role as civic engineer, Robbie currently serves on the national board of governors for the Boys and Girls Clubs of America and was the chairman of the board from 2009-2010. He is also a board member of the United States Olympic Committee, Sonos Inc., Brooks Running Company, the Space Needle Inc., and local chapters of Boys and Girls Clubs and Year Up. Robbie is a regular guest lecturer at universities across the country and frequently writes on business and civic issues. All profits from his writing and speaking activities are donated to charity. Robbie received an MBA from Stanford University and his bachelor's degree in economics from the University of North Carolina where he was a Morehead Scholar and named a first team Academic All-American on the Tar Heel's tennis team. He currently resides in Medina, Washington with his wife, Pauline, and their three children.

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0 of 0 people found the following review helpful.
I can tell how much I enjoy a book by the speed in which I devour ...
By Jason G Lumper
I can tell how much I enjoy a book by the speed in which I devour the pages. With this book I found myself pouring voraciously through the first section, and a bit more slowly digesting the second part. The primary message of Xbox Revisited focuses on a 3-pronged strategy that's easy to understand and implement: Purpose, Principal, and Priorities. It's a common-sense approach that many people will quickly find relevant. The relation to Xbox is primarily through the business piece; there is little (although not completely absent) focus on the inner workings of the video game industry. Overall I would, and have, recommended this book to my friends for the value and practicality of the 3P's approach to both personal and professional applications. Given how successful the methodology was inside Microsoft, I believe other businesses - as well as social and government entities - could benefit by taking a page from this book.

0 of 0 people found the following review helpful.
Simply Put: It Works
By Annie B
I just finished reading this book for the second time. It should be required reading for all B-school students, politicians and civic/business leaders. The focus is more on leadership and strategy than on Xbox (the Xbox business/gaming industry just serves as context). What makes the author’s strategy work is that it’s simple. In business, we tend to convolute things, a) because simplicity isn’t easy; and b) we mistakenly believe that the longer the business plan, the better it is. I’ve started using Mr. Bach’s 3P framework both in business and on a personal level. Simply put: It works.

0 of 0 people found the following review helpful.
It was one of the best classes I have taken
By Danny
Robbie taught a class at my university using the principles and narratives of this book. It was one of the best classes I have taken. The frameworks he has created through his time at Microsoft are so applicable to any sort of problem, whether it the public or private sector. Having to prioritize simplicity in my thoughts and explanations after writing many long college papers was difficult, but that mindset is one I have tried to adopt in most of my communication now. This book is such an interesting read and highly recommended for anyone interested in business, politics/policy, or just a great story in general!

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Rabu, 31 Desember 2014

[J140.Ebook] Free PDF Samnium and the Samnites, by E. T. Salmon

Free PDF Samnium and the Samnites, by E. T. Salmon

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Samnium and the Samnites, by E. T. Salmon

Samnium and the Samnites, by E. T. Salmon



Samnium and the Samnites, by E. T. Salmon

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Samnium and the Samnites, by E. T. Salmon

Rome engulfed first her near neighbours, then Italy and finally much of the known world. Her expansion was so successful that the history and culture of her main rivals, the Samnites, is too often overlooked. The author describes Samnium and the language of the Samnites, then reconstructs their culture, religion, economy and governmental system. Professor Salmon discusses their policy in Italy and their relations with Rome. The subsequent description of the three Samnite Wars and the Pyrrhic War critically reinterprets the principally Roman evidence for the military history of Roman Italy. Professor Salmon presents evidence about Samnium in the political organisation and civilisation of Roman Italy, and includes an important discussion of the Social War from the Italian point of view rather than from the purely Roman viewpoint. Originally published in 1967, much of the evidence collected and interpreted by Professor Salmon in this study - involving art, archeaology, topography and literary sources - was not generally accessible at the time. A fresh insight was offered into the history of Republican Rome as well as Samnium itself.

  • Sales Rank: #2830454 in Books
  • Published on: 2010-02-25
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.02" h x 1.06" w x 5.98" l, 1.51 pounds
  • Binding: Paperback
  • 472 pages

About the Author
CLEVELAND SALMON is an architect and maintains a private practice in Antioch, Tennessee. In private practice he specializes in affordable, energy-efficient design, with completed works in Jamaica, St. Croix (U.S. Virgin Islands), and North America. Mr. Salmon studied architecture at the University of Technology (formerly the College of Arts, Science, and Technology) in Kingston, Jamaica, and at Howard University in Washington, D.C.

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11 of 11 people found the following review helpful.
An important work
By Michael Taylor
Salmon's book was a pivotal study of classical Italy, as it focused not on the Romans, but on one of the separate ethnic groups to occupy the penninsula: the Samnites. The Samnites were Oscan speaking pastoralists who occupied the highlands of the Appinnine Mountains, and proved to be the most pugnacious opponents of Rome. Salmon devotes the first half of the book to a discussion of Samnite language, culture and society, and the second half to a detailed account of the Samnite Wars. He also discusses the Samnite role in the Social and Sullan wars. An important text to a student of the Roman Republic.

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Senin, 29 Desember 2014

[Y351.Ebook] Get Free Ebook The Unhealthy Truth: One Mother's Shocking Investigation into the Dangers of America's Food Supply-- and What Every Family Can Do to Protec

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The Unhealthy Truth: One Mother's Shocking Investigation into the Dangers of America's Food Supply-- and What Every Family Can Do to Protec

Robyn O’Brien is not the most likely candidate for an antiestablishment crusade. A Houston native from a conservative family, this MBA and married mother of four was not someone who gave much thought to misguided government agencies and chemicals in our food—until the day her youngest daughter had a violent allergic reaction to eggs, and everything changed. The Unhealthy Truth is both the story of how one brave woman chose to take on the system and a call to action that shows how each of us can do our part and keep our own families safe.

O’Brien turns to accredited research conducted in Europe that confirms the toxicity of America’s food supply, and traces the relationship between Big Food and Big Money that has ensured that the United States is one of the only developed countries in the world to allow hidden toxins in our food—toxins that can be blamed for the alarming recent increases in allergies, ADHD, cancer, and asthma among our children. Featuring recipes and an action plan for weaning your family off dangerous chemicals one step at a time The Unhealthy Truth is a must-read for every parent—and for every concerned citizen—in America today.

  • Sales Rank: #391183 in Books
  • Published on: 2010-05-11
  • Released on: 2010-05-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .88" w x 5.19" l, .58 pounds
  • Binding: Paperback
  • 352 pages

Amazon.com Review
Book Description Robyn O’Brien is not the most likely candidate for an antiestablishment crusade. A Houston native from a conservative family, this MBA and married mother of four was not someone who gave much thought to misguided government agencies and chemicals in our food--until the day her youngest daughter had a violent allergic reaction to eggs, and everything changed. The Unhealthy Truth is both the story of how one brave woman chose to take on the system and a call to action that shows how each of us can do our part and keep our own families safe.

O’Brien turns to accredited research conducted in Europe that confirms the toxicity of America’s food supply, and traces the relationship between Big Food and Big Money that has ensured that the United States is one of the only developed countries in the world to allow hidden toxins in our food--toxins that can be blamed for the alarming recent increases in allergies, ADHD, cancer, and asthma among our children. Featuring recipes and an action plan for weaning your family off dangerous chemicals one step at a time, The Unhealthy Truth is a must-read for every parent--and for every concerned citizen--in America today.


A Q&A with Robyn O’Brien

Question: What inspired you to write The Unhealthy Truth? Have you worked in nutrition or science over the years?

Robyn O'Brien: My background is motherhood and finance (I helped manage $20 billion in assets prior to having four children). When I realized that the United States recently allowed certain chemicals into the US food supply in order to enhance corporate profitability while countries around the world either banned or labeled these ingredients, I felt an obligation to convey to American eaters what eaters around the world have known for the last 15 years.

Question: Scientists claim that these ingredients have never been proven harmful. What is your response?

Robyn O'Brien: That these ingredients have never been proven safe, either, which is why governments around the world have not allowed them into their food supply. Health data presents a different picture than the one being claimed by industry funded scientists: for example, according to the American Cancer Society, the United States has the highest rates of cancer of any country in the world and migration studies show that if you move here from another country, your likelihood of developing cancer increases fourfold. Additionally, it is important to note who is funding the scientists making these claims and whether they serve on speakers bureaus for industry.

Question: Why is the U.S. the only developed country to have allowed these substances into our food supply?

Robyn O'Brien: In the United States, we allow ingredients into our food supply until they are proven dangerous. In other developed countries, substances are not allowed into the food supply until they are proven safe--a precautionary measure that puts additional burdens on corporations in the form of testing requirements and extensive research and development. This precautionary principal protects consumers, not profits.

Question: Why would the U.S. do this?

Robyn O'Brien: I think that the answer is two-fold. Looser standards and deregulation allow for enhanced corporate profitability. On top of that, I believe that we have a flawed federal policy when it comes to health care: under our commercial health care system, there is profitability in our illness. In the U.S., almost half of all Americans have at least one chronic disease. If other developed countries had populations as sick as ours, their economies would suffer given that health care is not a for-profit industry overseas.

Question: If you could speak to our government leaders about this issue, what would you say?

Robyn O'Brien: I would grab Michelle Obama and make sure that she joined us! And then I would talk about budget allocation: If we allocate $600 billion to the Pentagon and only $2.4 billion to the FDA, how can we expect the FDA to ensure the safety of the food supply?

If we allocate government and taxpayer funded subsidies to farmers growing crops laced with chemicals and then charge organic farmers fees to prove that their crops are safe and then fees to label them, how could organic food ever be affordable to everyone?

Safe food is a social justice issue. We are a nation of 300 million eaters, and I think we deserve to have the same food standards that other developed countries have.

Question: Until there is change on a national level, what can we do as individuals?

Robyn O'Brien: Take baby steps. It’s important to remember not to make "the perfect" the enemy of "the good." We live in a real world, where kids go to Chuck E. Cheese for birthday parties and get blue cupcakes. Do what you can, when you can.

Target the 80/20 rule, as I highlight in the book: do as much as you can to try to reduce your families’ exposure to these substances 80 percent of the time, then give yourself a ‘free pass’ for the other 20. Instead of blue yogurt, opt for white yogurt and add sprinkles. Instead of using the full packet of fluorescent orange powder on your kids’ mac n’ cheese, use half of the packet. Chances are that these baby steps are going to feel so good that you will want to do more. There is a lot that we can do to protect the health of our families, we just have to get savvy about it!

(Photo © Brooks Freehill)

Review
�In the absence of the truth, all of us stand helpless to defend ourselves, our families and our health, which is the greatest gift we have. Robyn O'Brien's courageous pursuit is an example of how we can all do our parts to protect the health of our families.� ---Erin Brockovich

About the Author
Robyn O’Brien is the founder of AllergyKids. She has been featured in the New York Times and has appeared on CNN, Good Morning America, and the CBS Early Show and Evening News. She lives with her family in Boulder, Colorado.

Rachel Kranz is a novelist, nonfiction writer, and playwright who lives in New York City. Her most recent novel is Leaps of Faith (2000). 

Most helpful customer reviews

5 of 5 people found the following review helpful.
Compelling Arguments
By evanascent
I was extremely fortunate to grow up with parents from Europe who were always aware of environmental issues and the obscene ways in which food manufacturers doctor up the American food supply (they subscribed to environmental health journals and I happily read them because, especially as a kid, it was fascinating to learn about the horrors they warned of, e.g. rBGH, and so on). Nonetheless, it was a bit of a tough lesson for me to realise that most people aren't aware of these issues and often get irrationally angry when you try to warn/enlighten or correct them! Ignorance is dangerous, and pride in these matters only hurts you more! Nonetheless, these experiences helped me to appreciate how essential it is that good eating habits start at home with good examples from parents.

That being said, I deeply appreciate that the author 1.) discovered these issues on her own and makes a compelling link between the pollution of the American food supply and health issues (allergies!) within her family and 2.) acknowledges her struggles with educating others and changing how she fed her family. It makes are story relatable and believable. I think this is a great guide for any family struggling with allergies and/or looking to clean up their diets. In fact, all Americans should read this book, because it is truly frightening how misinformed most of them are about their food supply! Glad that someone is attempting to fight this battle!

5 of 5 people found the following review helpful.
then this book is a good start. The research performed is presented clearly
By S. Hopkins
If you've had no exposure to information about GMOs, Rbgh, and the conflict of interest that permeates the health, food, and agriculture industries, then this book is a good start. The research performed is presented clearly, and the author's personal beliefs are transparent so you can tell where the research ends and her own suggestions and biases begin. This isn't a criticism, we all have biases and can all draw our own conclusions after interpreting research.

Personally, I found the writing style tedious and I grew weary of the "Mama Guilt" references. To be fair, I am not a parent, so not her target audience. I lost trust in the author's analytical skills the more she repeated how shocked (shocked!) she was that collusion runs rampant in business and government. She has an MBA and worked a business analyst. This shouldn't have been a shocking revalation for her.

I didn't care for the book in the long run and I was aware of much of the information presented already, but I did learn more about how GMO food is created, more about the history of GMOs, and a few other things.

3 of 3 people found the following review helpful.
Are you a Parent? This book is for you.
By Laura Pratt
Told in a memoir style, author and activist Robyn O'Brien shares with readers about her re-education of the American food supply, and how she decided to change her family's food "lifestyle" while considering the family budget. If you don't know about the affects of pesticides, the importance of organics, the issues with GMO crops, this book is for you. Robyn went from a mom who thought the "organic buying" moms were crazy to the mom seeking out organics, rBST free milk and food products free of GMO's. All the while gaining a better understanding of the inherent conflict of interest existing between industry and government regulatory boards ( USDA and FDA specifically).
The last sections are a "how to" on making changes with young children. Would suggest her food "replacement" list could be updated as the replacements are not always the healthier option that is available today ( book written in 2009). [Robyn is not a nutritionist and is not taking from a AAP manual on healthier food recommendations.] The book does not touch on different diets that can support healthier food choices for common allergies ( celiac and wheat intolerance for instance). But the book does hit on many little known facts about allergies, "cross" issues with different foods ( ones that incite an allergy for another) as well explain food allergies and intolerances for what they are.

If you are interested in this topic, other good books extensions on the subject of allergies include Wheat Belly by William Davis, MD.
If you are interested in the topic of understanding Big Food and Big Pharma and the Federal Government, The Hundred Year Lie by Randall Fitzgerald is a must read.

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